Will My Readers Leave If I Accept Guest Posts? - DailyBlogTips

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Will My Readers Leave If I Accept Guest Posts? Posted: 29 Jan 2010 09:05 AM PST This post is part of the Friday Q&A section. Just use the contact form if you want to submit a question. Busing asks: Are there more risks than benefits associated with swapping guest posts with competitor blogs? Could you find that regular readers call less often, having been directed away from your blog to one that actually better meets their needs? Is this more likely if your blog has a bigger following than the other blog? Overall the risk you are talking about is the one of having your own visitors stop visiting your blog after they discover the one of a “competitor” through a guest post you accepted. Is this a real risk? In my opinion, no, and for several reasons. First of all if your content is good (and it should be, else all other tactics will fail), your visitors will return no matter what. Even if all your posts contain links to other useful blogs, sites and resources your readers will come back because they’ll want more of that. If your content adds value to your readers, they are coming back no matter what. The second reason is the fact that bloggers on your same niche should be seen as partners rather than competitors. If you had a website selling a product or service, then yes another website on the same niche should be seen as a competitor, because once the visitor purchases the product of the competitor he won’t be looking for what you have to offer anymore. With content based websites, however, the same is not true. Web visitors can consume a very big amount of information, so the fact that a visitor will read another blog on your same niche does not mean that he won’t read yours, too. He can read both. Heck, if he is interested in the niche he will probably read ALL the good quality blogs around. On top of that there is also the fact that blogs on your same niche will make the niche grow. If you blog about green tea, for example, it would be a positive thing if other blogs about green tea popped around, because they would bring more readers to the niche, would get more people exposed to it, and in the long run you would gain from that effect as well. In summary: I would not be worried about accepting guest posts from blogs on your same niche. You should see this as an opportunity to network and grow together with your fellow bloggers. Original Post: Will My Readers Leave If I Accept Guest Posts?

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Today's Columns: » Google Brings Click to Call to Mobile Ads  » Why Settle for Best Practices?   » Search Engine Success: Getting Video SEO Right  About | Blog | Forums | Search Marketing Topics | Ratings & Stats | View Online SearchDay January 29, 2010

Top Jobs Senior Client Service Manager Marin Software San Francsico, United States Senior Manager, Online Media Vonage Holmdel, United States Account Executive Outside Sales myYearbook.com New York, United States Associate Account Manager Efficient Frontier Sunnyvale, United States SEO Manager Travelocity New York, United States Today's Top Story: Google Brings Click to Call to Mobile Ads Posted by Nathania Johnson  Jan 29, 2010 If you have an AdWords campaign set up to reach searchers using Google's mobile search, you've got a new feature to enhance your efforts. Google is enabling click-to-call phone numbers in the ads that appear on mobile web browsers. Smartphones allow users to click on phone numbers and a call is ... » Continue reading Search Engine Watch Experts Columns Joshua Palau Why Settle for Best Practices?  SEM AGENCY ISSUES There are differences between best practices and using SEO as a means to achieve the goals of your search marketing strategy. Do you know which method your agency is using? » Full story » Print version Benjamin Wayne Search Engine Success: Getting Video SEO Right  SEARCH ENGINE OPTMIZATION With search engines now including video content in blended search results, video SEO offers one of the greatest opportunities for companies to cost-effectively drive increased site visitation. » Full story » Print version Real-Time Web Results & Alerts Webtrends Analytics 9 More » News from the Search Engine Watch Blog Google Publishes 5 Privacy Principles Posted by Nathania Johnson   Jan 29, 2010 In honor of yesterday's International Data Privacy Day, Google published its five privacy principles. They are: Use information to provide our users with valuable products and services. Search history informs personalized search, but users can opt-out. Develop products that reflect strong privacy standards and practices. For example, you can chat on Google ... » Continue reading Microsoft Online Division Revenues Improve, But Remain at a Loss Posted by Nathania Johnson   Jan 29, 2010 Microsoft has reported its Q2 2009 earnings (Q4 for many other companies) and the news is mixed for their online services division. Revenues improved over the previous quarter, but came in at a 5% loss year-over-year. Specifically, online revenues for Q2 came in at $581 million, compared to $609 million the ... » Continue reading 6 Google Updates to Read this Weekend Posted by Nathania Johnson   Jan 29, 2010 Whether you're snowed in or enjoying sunny weather this weekend, take some time to read up on these Google updates: Google Custom Search has made some changes to the hosted home page. Google Analytics has made annotations available for all accounts. Google Maps now offers personalized suggestions. Google Image search for mobile has added ... » Continue reading Scour Launches Local Social Search Posted by Nathania Johnson   Jan 29, 2010 Social search engine Scour has launched a new local feature. Simply click on the new "Local" tab over the search box. Then, type in what you're looking for and the location you're interested in, and click "Search." The results page features listings down the left side and a map on the ... » Continue reading Delicious Updates Viewing Options; Adds StumbleUpon-Like Feature Posted by Nathania Johnson   Jan 29, 2010 Social bookmarking site Delicious has updated the ability to filter viewing options - plus added a new way to browse your bookmarks that is very StumbleUpon-like. First up, there's a new display options menu tucked into the top right corner of your bookmarks display. This is for when you're viewing ... » Continue reading Search Engine Watch Forum Discussions Can any one recommend a link building company  Jan 29, 2010 Hello, I have a site for a client which I can optimise but have no time nor up to date expertise to work on link building, I am looking for a company to do that for me (the right way), the client has a decent budget and understand that to do ... » Join the discussion Yahoo/Overture PPC Rebates  Jan 28, 2010 Hi, I'm trying to find out the terms and conditions for Yahoo (and Overture as it was) offering rebates for high spending accounts. I understand this to have been changed but previously believe there could be various levels of account holder (platinum etc) based on what the monthly spend may ... » Join the discussion Google has launched its Social Search ......  Jan 28, 2010 Hi Guys, Today, finally Google has launched its Social Search which you can see under "show options" link but I can not see any link named "Social" in my "show options" (from New Delhi, India) To know more about the feature you may read at Google webmaster Centeral Blog. Do you guys think ... » Join the discussion Moving website from temp. host/url to permanent host/url  Jan 28, 2010 Hi all. I am a Graphic Designer, and I recently outsourced a website to some developers out of country. These developers temporarily (8 weeks) hosted the website on their servers with an obscure URL "www.bollywoodcelebrities.net/sandeep". Google now shows this URL in the SERP's for some of the keywords. In the last week ... » Join the discussion White Papers

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