The Steven Spielberg Method: How to Write More Blog Posts In Less Time - DailyBlogTips

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The Steven Spielberg Method: How to Write More Blog Posts In Less Time Posted: 28 Jul 2011 10:23 PM PDT This is a guest post by Aman Basanti. If you want to guest post on this blog, check out the guidelines here. In a recent interview, Steven Spielberg, the famous Hollywood film director of hit films, Jaws, E.T. and The Color Purple, admitted to a strange habit. He said he liked to seek out distractions while working on a film. "I’m more lucid about my own work if I have got something to distract me" said Spielberg of his peculiar practice. "I can be making a movie and then I can go off that movie for a half an hour while they are lighting the set and I can be looking at the script and making changes with the writer on my next movie." To most people Spielberg's appetite for distractions is a little puzzling. To them it sounds counter intuitive at best and downright destructive at worst. After all, why would somebody purposely seek out interruptions while working on a project? Spielberg's Subjectivity Problem The answer comes down to what Spielberg calls the subjectivity problem. When you are working on a piece – be it an article, a music track or a film scene – you get too involved and lost in your work. You lose perspective of how a first time viewer would see the work. In Spielberg's words, you lose your objectivity, which he defines as "losing sight of what you are doing and not being able to see it from the 15th row back, where the audience lives." The only remedy for this problem is time away from the work at hand. You have to take a step back from that piece in order to gain a fresh perspective. But spending time away from work is counterproductive as it wastes time. It slows down the rate at which you can create content. This is where the Spielberg method comes into play. Rather than working on one project at a time, he works on multiple projects. That way the time away from one film is time spent on another. That is, the down time of one project becomes the up time of another project – allowing Spielberg to complete more projects in less time without sacrificing quality. How to Turn Downtime into Work time If you want to write more quality blog posts in less time, then consider the Spielberg method. Rather than working on one post and seeing it through till the end, work on multiple posts at a time. When you start feeling stale and lost in one, switch to the next and work on that. Similarly, when you have run out of ideas or lost your train of thought on the second post, jump to the next one or go back to your first post and continue working. Like Spielberg, you too will find that you return to your blog posts with greater clarity and direction than when you left them. About the Author: Aman Basanti writes about the psychology of buying and teaches you how you can use the principles of consumer psychology to boost your sales. Visit Ageofmarketing.com to get his new e-book – Marketing to the Pre-Historic Mind: How the Hot New Science of Behavioural Economics Can Help You Boost Your Sales – for free. Original Post: The Steven Spielberg Method: How to Write More Blog Posts In Less Time

Google’s Page Speed Service Wanna Make The Web Faster Posted: 28 Jul 2011 09:04 AM PDT How would you like to have Google grab all your site files, host them on a Google server, optimize the loading time with several tweaks, and then allow your visitors to visit your site directly on Google’s servers all around the world? I sure wouldn’t mind (except maybe for the aspect of losing control). The good news is that soon this will be possible, as Google just announced a new service called Page Speed Service. According to the announcement post: Page Speed Service is an online service that automatically speeds up loading of your web pages. To use the service, you need to sign up and point your site's DNS entry to Google. Page Speed Service fetches content from your servers, rewrites your pages by applying web performance best practices, and serves them to end users via Google’s servers across the globe. Your users will continue to access your site just as they did before, only with faster load times. Now you don't have to worry about concatenating CSS, compressing images, caching, gzipping resources or other web performance best practices. The service is being offered to some beta testers right now, and soon it will be available for all web publishers. Right now what you can do is to run a simulation here to see how much your website would gain from Google’s service. In my case it wasn’t a huge boost. The “Page Load Time”, which is the main metric, improved by 19%. If you like the results and to become a beta tester, though, you can apply using a link on the official announcement post (I linked to it above). Original Post: Google’s Page Speed Service Wanna Make The Web Faster

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